25 & 26
JANUARY 2026

D&D HOME X I Love Happy Cats

Contest

D&D HOME X I Love Happy Cats

CAT

The brand new collection by D&D Home and Anneleen Bru is the result of years of desire to create and amaze, with the cat as the protagonist.

Merging Anneleen Bru’s knowledge of the needs and behaviours of the cat and D&D Home’s knowledge of current interior trends and creativity, has resulted in a well thought-out, trendy collection for cat and owner.


Category
Accessories & care products

Date of market launch (dd/mm/year)
20/03/2024

Describe here what is new about the product. This text will be used as a basis for the jury and the press.(max.lengte textarea: 1000)
This collection is completely tailored to the needs and behaviors of cats, as opposed to the usual approach of translating human needs into products for animals. Our domestic cat still has strong similarities with its wild ancestors. This makes it particularly challenging to develop products that respond to these characteristics. Using these ideas, the in-house design team developed a range of innovative and stylish products. Each packaging features a QR code that leads to an explainer video.

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