Have you always wanted to cook for your favourite pet but never got around to it? Jolipet is the place for you.

Jolipet was born from the idea of making bite-sized, healthy burgers for dogs and cats, with the same quality as if you were cooking them yourself. After all, dogs and cats like meat, not cornflakes.

Type

• Range of products

Date of market launch (dd/mm/year)
01/01/2026

If applicable, produced and sold in Belgium?
YES

If applicable: imported and sold in Belgium?
NO

Describe here what is new about the product (or what makes it sustainable if you chose the “sustainability” category). This text will be used as a basis for the jury and the press (text length: between 200 and 850 characters including spaces)
After 13 years, it was time for a refresh of the brand that started it all: Jolipet. So we gave the range a thorough overhaul, reworked the recipes and gave our packaging a fabulous makeover. What's new: - 4 delicious flavours with mouth-watering names that completely replace the current range. From 1 January 2026, there will be 4 Jolipet products for dogs: Wholy Horse, Heartful Beef, Cheerful Chicken and Luscious Lamb; - All recipes are suitable for adult dogs and puppies; - 400g bags, convenient for small breeds. What has remained? The impeccable quality. So throw away that 400g tin of wet food and choose natural and healthy.