25 & 26
JANUARY 2026

An absolute highlight of the side programme is the New@ANIDO competition, the go-to hotspot where exhibitors showcase their most groundbreaking innovations. In this inspiring zone, you can discover the latest trends and the newest developments in the pet care sector at a glance. The perfect place to kick off your visit to the trade show!

During New@ANIDO, you'll be introduced to innovative products in three categories:

  • Food

  • Accessories & Care Products

  • Sustainability

On the first day of the show, you’ll also have the opportunity to vote for your favourite innovations. The winners will be announced on Sunday evening and will enjoy extra visibility on the show floor during the second day. Get inspired, discover the future of pet care, and vote for the innovations that make a difference!


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