25 & 26
JANUARY 2026

Next generation of barcodes: ready for 2027?

Full program

Next generation of barcodes: ready for 2027?

Raphaël Ghaye, Retail & Industry Engagement Manager GS1 Belgium & Luxembourg

Monday 26 January 2026
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Starting in 2027, traditional barcodes will be replaced by the next generation of barcodes: the QR code powered by GS1. This innovation opens the door to greater consumer engagement, better traceability, and a richer shopping experience. Find out what this means for your business and how to prepare.


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